KeepCup x Sea Shepherd Brew
KeepCup's goal was always to kick start behavior change, from discard to reuse – to deliver a positive global campaign that would change the status quo. KeepCup has grown from a solution to a problem, to define a product category.
Today, KeepCups are used in more than 65 countries around the world. KeepCup users divert millions of disposable cups from landfill every day, and through their actions inspire others to do the same.